top of page

ABOUT US

Doggy Armour was created by Brad and Rachel, a family who wanted to provide the best possible protection for their beloved dog, Tilly. After seeing a rise in dog attacks, they developed a protective coat using materials similar to those found in stab-resistant jackets - designed to give dogs those crucial minutes of protection in the event of an attack.

​​​

In 2023, the Watson family took over, carrying forward the same mission. After our dog, Tinker, was attacked in 2019, we understood how important reliable protection can be. Now, we will work with you to feel more confident when it comes to their dogs’ safety.

​

Doggy Armour has worked relentlessly to develop one of the most effective protective dog coats available today. Our goal is simple: to provide dogs with the toughest, most advanced protection possible - because their safety matters.

Untitled design (8)_edited.jpg

BRAD & RACHEL

CREATORS

DOGGY ARMOUR

11111.jpeg

TILLY

MUSE AND LOGO MODEL

DOGGY ARMOUR

Untitled design (9)_edited.jpg

THE WATSONS

THE NEW HEART BEHIND

DOGGY ARMOUR

Screenshot 2024-03-19 160704.png

TINKER

MUSE AND MODEL

DOGGY ARMOUR

OUR RESPONSIBILITY

At Doggy Armour, we’re driven by a simple mission - to keep dogs safe. We’re committed to creating high-quality, reliable protective coats that give dog owners peace of mind. We also believe in doing what’s right, from sourcing responsible materials to supporting those who’ve experienced the impact of dog attacks firsthand. Every decision we make is guided by our commitment to protecting dogs and helping their owners feel more secure.

MISSION STATEMENT

​Our mission is to provide effective, reliable protection for dogs, giving owners peace of mind and helping keep their pets safe from harm. We’re committed to using advanced, durable materials that stand up to real-life threats, while maintaining a focus on quality, comfort, and responsible sourcing. At Doggy Armour, we believe every dog deserves the best protection - because their safety is our priority.

Media Coverage

bottom of page